This bar doesn’t just taste good, it does good. Madagascan chocolate maker Menakao proudly crafts its chocolate on the island, using only local ingredients. Unfortunately, this is rare even for craft chocolate – it’s estimated that less than 5% of the world’s chocolate is produced in the same country the cocoa is grown. By making the chocolate in Madagascar in addition to growing the cacao on the island, Menakao generate about 4-5 times the benefit of Fair Trade for the local Madagascan economy.
This blend of lively flavors features on its packaging the portrait of a young woman of the Antanosy people (“those of the island”) located in Fort Dauphin, an oasis of coolness at the crossroads of the mountains, the desert and the Indian Ocean . They are now sailors or fishermen but also farmers or breeders.
Menakao is one of the few African craft chocolate makers on the market, turning cocoa beans into chocolate directly in Madagascar since 2006. It was Shahin Chenai’s dream to complete the bean-to-bar process all within his home country of Madagascar, so to ensure high wages for the farmers and factory workers.
The company’s mission is to keep all the production value in the same country where it sources its cacao to ensure high wages for the local farmers and factory workers.
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